The 30 Best Basketball Fundraising Ideas for Your Team

Running a successful basketball team involves more than just having great players and dedicated coaches. It also means finding ways to keep the funds flowing in to cover expenses for uniforms, training camps, equipment, travel, and more. With ever-shrinking budgets for sports programs in schools and community leagues, coming up with innovative ideas to raise money has become paramount. If you’re struggling to brainstorm winning strategies for your basketball fundraising campaign, don’t worry! We’ve got you covered with these seven tried-and-true methods that can help your team score big when it comes to fundraising.


1. Host a 3-on-3 Basketball Tournament

One of the most exciting and engaging ways to raise funds for your basketball team is by hosting a 3-on-3 tournament. This smaller scale version of the game not only reduces the need for a full-sized court but also encourages more teams to participate. You can charge an entry fee for each team and perhaps even sell refreshments on the day to boost earnings. To make it even more appealing, consider having different age and skill categories, so everyone from kids to adults can join in the fun. While the upfront costs may seem daunting, remember that you’re creating an event that brings together your local community, promotes physical activity, and helps support your basketball team – all at once!

2. Sell Custom Merchandise

Everyone loves supporting their favorite teams by sporting some cool swag. Whether it’s a logo-printed t-shirt, a team hoodie, or even something as simple as a keychain or bumper sticker, custom merchandise gives fans something tangible to show their support while adding nicely to your fundraising coffers. To save upfront costs, consider using a print-on-demand service that will only produce items once they’ve been ordered. Remember to incorporate compelling designs that resonate with your fans into your merchandise – the more unique and appealing, the more likely they are to sell!

3. Organize a Skills Clinic

If your team is lucky enough to have a few standout players or coaches with a knack for teaching, why not offer a skills clinic? This could be a one-day event or spread over several sessions where participants pay a fee to learn from your team’s best. It’s not just younger players who might be interested; you might find adults wanting to brush up on their skills, too. A skills clinic can also provide a great opportunity for your team to bond and gain valuable experience in leadership and coaching.

4. Partner with Local Businesses

Local businesses are often more than willing to support community sports teams. Consider reaching out to see if they’d be interested in sponsoring your basketball team. In return, you could offer to display their logo on your team’s uniforms or banners at games, or mention them in any communications about your team. Another way to partner is by holding a ‘dine and donate’ night with a local restaurant where a portion of the evening’s profits go towards your team.

5. Host a Fundraising Dinner or BBQ

Sometimes, the old ways are still the best. Hosting a fundraising dinner or BBQ is a classic approach that can still bring in significant funds. Charge an entry fee per person and maybe run some side activities like raffles or auctions during the event. If budget is an issue, consider making it potluck-style, where everyone brings a dish. This kind of event also offers an excellent opportunity for team members and supporters to mingle and strengthen their sense of community.


6. Sponsor-A-Mile

If your basketball team travels often for games or tournaments, this is an innovative idea that you can leverage. The Sponsor-A-Mile fundraiser involves getting team supporters to sponsor each mile that your team travels during the season. The funds can be used to offset travel expenses such as fuel, accommodation, and food. You can set a fixed price per mile or allow sponsors to decide how much they want to contribute. Be sure to keep your supporters updated on your travels with fun posts and pictures on social media.

7. Online Crowdfunding

In the digital age, online crowdfunding has become a popular way for individuals and groups to raise money. Websites like GoFundMe allow you to create a page explaining your cause and your fundraising goal. You can then share this page with your friends, family, and community via email or social media and ask them to donate. It’s also a great idea to keep donors updated on your progress through regular posts and thank you messages.

8. Run a Charity Basketball Match

A charity basketball match serves as both a fundraising event and an exciting spectacle for your community. You could set up matches between your team’s players, against rival teams, or even against local celebrities or public figures. Selling tickets for this event will generate funds, and you can also offer various sponsorship levels for businesses looking to support your team. Additionally, a halftime show or post-match entertainment can provide added draw for spectators.

9. Offer Advertisements in Team Publications

If your team has a newsletter, yearbook, or game-day program, selling advertising space can be an easy way to raise money. Local businesses might be interested in reaching your audience, and team family members might want to purchase space for personal messages of encouragement. This method not only generates funds but also strengthens your connection with the local community while promoting local businesses.

10. Create a Team Calendar

Team calendars are another great product that you can sell to support your basketball team’s funding efforts. Not only are they practical, but they also allow supporters to feel more connected to the team. You can include photos of games, practices, and individual player shots along with the team’s schedule for the upcoming season. Local businesses might even sponsor pages within the calendar in return for advertisement space.

Concession Stand

11. Set Up a Concession Stand at Games

On game nights, consider setting up a concession stand where you can sell food and drinks. This is especially useful if your games tend to draw large crowds. In addition to generating income from sales, concession stands also enhance the overall atmosphere and make game nights more enjoyable for fans.

12. Organize a ‘Shooting Challenge’ Fundraiser

A ‘Shooting Challenge’ is another fun fundraising idea where participants donate a certain amount to take part in a basketball shooting competition. You could have different categories for different age groups and skill levels, ensuring everyone can participate. This not only helps raise funds but also encourages active participation and fosters a sense of community between participants.

13. Offer Team Experiences

Another unique fundraising idea is to offer ‘team experiences’ for supporters. These could include opportunities like being a “player for a day,” attending a team practice, or having dinner with the team’s coach or star players. These experiences can be auctioned off to the highest bidder, creating both excitement and additional funds for your team.

14. Get Creative with Social Media

Don’t underestimate the power of social media in fundraising. You can create engaging content like contests, challenges, or viral video campaigns to raise awareness and funds for your team. These efforts allow you to reach a wider audience beyond just your local community and create more opportunities for donations to flow in.

15. Launch a Basketball Coaching Webinar

With the rise of online learning platforms, why not consider offering basketball coaching webinars? You could have your team’s coaches or some experienced players host these webinars. They could delve deep into various aspects of the game, including techniques, strategies, and fitness tips. You can charge a nominal fee for these webinars, offering yet another source of funds for your basketball team.

16. Create a Team Cookbook

Another innovative fundraising idea is creating a team cookbook. You can ask each team member to contribute a favourite recipe and compile these into a book. It doesn’t have to be an elaborate affair – simple, homemade recipes often sell best. Sell these cookbooks to parents, supporters, and within your local community. This unique piece of merchandise helps build team spirit while raising funds.

17. Offer Basketball Artwork

If you have artists on your team or within your support network, consider selling basketball-related artwork. These could range from paintings and drawings to photographs and digital designs. Such pieces can be sold online or at community events. Besides raising money, this strategy showcases the talents of your team members and supporters.

Silent Auction

18. Arrange a Silent Auction

Silent auctions are a popular fundraising idea for sports teams. Collect items for bidding from local businesses, team members, and supporters – these could include anything from sports equipment to restaurant vouchers or even vacation packages. Advertise the event well in advance and invite the community to participate. Silent auctions not only generate funds but also create a fun-filled evening for everyone involved.

19. Start a Recycling Program

Why not combine fundraising with environmental consciousness? Start a recycling program! Encourage people in your community to gather recyclable items like cans, bottles, and paper. These can then be sold to recycling centres, with the proceeds going to your team. It’s an easy and eco-friendly way to raise money, and you’ll be doing your bit for the planet too.

car wash fundraiser ideas

20. Host a Car Wash

Hosting a car wash is a traditional fundraising idea that still works wonders. Team members can take turns washing cars in a local parking lot in exchange for donations. This not only raises funds but also helps build team spirit as teammates work together towards their shared goal.

21. Organize a Trivia Night

A trivia night can be a fun and engaging way to raise funds. You could host a basketball-themed trivia event, where participants test their knowledge about the sport. Charge an entry fee and offer small prizes for the winners. This enjoyable evening can attract a large crowd, generating considerable funds for your team.

22. Set Up a Photo Booth at Games

Consider setting up a photo booth at your games. Fans can have their pictures taken, either individually or in groups, wearing team colors or posing with players (time permitting). Offering this service for a small charge will not only contribute to your fundraising efforts but also provide fans with a memorable keepsake from the game.

23. Offer Personalized Team Gear

In addition to selling standard team merchandise, why not offer personalised team gear? This could include items like jerseys with custom names and numbers, team caps with custom initials, or even custom-designed team sneakers. These items command higher prices due to their personalized nature, boosting your fundraising potential.

24. Run A Social Media Donation Drive

Use social media platforms like Facebook, Instagram, Twitter, and LinkedIn to run a donation drive for your team. Appeal to fans, parents, alumni, and community members with engaging posts and updates about your team’s progress, needs, and achievements. Regularly remind followers about the donation drive and thank those who contribute.

Yard Sale

25. Coordinate a Team Yard Sale

Ask team members and supporters to donate items they no longer need for a team yard sale. Be sure to advertise ahead of time in your local community to attract a good turnout. This method not only helps raise funds for the team but also helps families declutter their homes.

26. Set Up a Fundraising Thermometer

Showcase your fundraising progress by setting up a fundraising thermometer on your website or social media profiles. This visual representation of your progress can help motivate supporters to donate more. You can update it regularly and cheer on your supporters as you get closer to reaching your goal.

27. Host a Virtual Fitness Challenge

Given the rise of home workouts, consider hosting a virtual fitness challenge. Participants pledge to complete a certain number of workouts or achieve specific fitness goals, raising donations from family and friends in the process. This encourages fitness within your community while also promoting your basketball team and its fundraising cause.

28. Launch a Coffee Fundraiser

You could partner with a local coffee roaster to create “team blends.” These could be sold in small packs at games, community events, or online. Every coffee lover in your community will appreciate this, and each cup they savor will remind them of their support for your team.

29. Create Custom Team Apps

If you have the resources, consider creating a custom app for your basketball team. This app could include features like game schedules, player profiles, live score updates, merchandise store, donation links, etc. This not only serves as an engagement tool for fans but also provides another platform to boost your fundraising efforts.

Three Point Shot

30. Three-Point Shootout Extravaganza

Bring the excitement of the NBA right to your community with a thrilling three-point shootout! Encourage community members to join the fun by registering for the contest through a donation to your team. Participants will then compete to make the most three-pointers within a set time limit, such as one minute.

Boost your fundraising efforts by inviting others in the community to attend the event. Offer a variety of refreshments like hot dogs, chips, and sodas for sale. Keep the crowd entertained with additional activities, such as a slam dunk contest or a half-court shot challenge.

Don’t forget to have a fantastic prize for the winner, whether it’s a grand trophy, a gift card to a local restaurant, or exclusive merchandise!

Frequently Asked Questions (FAQs)

1. What are some effective ways to raise funds for a basketball team?

Effective methods include hosting a 3-on-3 tournament, selling custom merchandise, organizing skills clinics, partnering with local businesses, and hosting fundraising dinners or BBQs.

2. How can hosting a 3-on-3 basketball tournament help in fundraising?

A 3-on-3 tournament attracts participants with its smaller scale. Charge entry fees, sell refreshments, and create different categories for age and skill levels to boost community engagement and raise funds.

3. What types of custom merchandise can we sell to raise funds?

Sell items like logo-printed t-shirts, team hoodies, keychains, and bumper stickers. Using a print-on-demand service can help reduce upfront costs.

4. How does organizing a skills clinic benefit the team and community?

A skills clinic allows standout players or coaches to teach basketball techniques for a fee, raising funds while providing leadership and coaching experience for team members and engaging the community.

5. How can we partner with local businesses for fundraising?

Local businesses can sponsor your team in exchange for displaying their logos on uniforms or banners. You can also hold ‘dine and donate’ nights where a portion of the restaurant’s profits support the team.

6. How does online crowdfunding work for a basketball team?

Create a crowdfunding page on platforms like GoFundMe, explaining your cause and setting a fundraising goal. Share the page via email and social media to encourage donations.

7. What is involved in hosting a charity basketball match?

A charity match features your team playing against rivals, local celebrities, or public figures. Sell tickets and offer sponsorship opportunities to local businesses to generate funds.

8. How can selling advertising space in team publications raise funds?

Sell advertising space in newsletters, yearbooks, or game-day programs to local businesses or team supporters, raising funds and strengthening community connections.

9. How does a ‘Shooting Challenge’ fundraiser work?

Participants donate to enter a basketball shooting competition with different categories for age and skill levels. This raises funds and fosters community engagement.

10. How can social media be used creatively for fundraising?

Use social media for contests, challenges, or viral campaigns to raise awareness and funds. Engaging content can reach a wider audience and attract more donations.


Fundraising for a basketball team can be a challenging yet rewarding endeavor. By implementing a variety of creative and engaging strategies, you can ensure a steady flow of funds to cover essential expenses such as uniforms, training camps, equipment, and travel. From hosting exciting 3-on-3 tournaments and skills clinics to leveraging the power of online crowdfunding and social media, there are numerous ways to generate support from your community and beyond. Remember, each fundraising effort not only helps to meet financial needs but also strengthens team spirit and fosters a deeper connection with your supporters. With dedication and innovative thinking, your basketball team can score big both on and off the court.

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